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Willems & Partners

Allround marketing & Branding
ClientWillems & PartnersServicesSocial media marketingShare

Social media marketing


Willems & Partner, based in Belgium, is a leading HVAC company providing comprehensive heating, ventilation, and air conditioning solutions. They specialize in installation, maintenance, and repair services, ensuring comfort and energy efficiency for both residential and commercial clients.

Our challenges

Willems & Partner aimed to enhance their online presence and engagement through social media. They needed a strategy to effectively showcase their expertise and connect with potential clients.

The solution

ADD-Design implemented a comprehensive social media management strategy, which included:

  • Content Creation: Developing engaging and informative posts about HVAC solutions and tips.
  • Regular Updates: Consistently managing and updating social media channels.
  • Audience Engagement: Building a community through interactive posts and direct communication with followers.


The social media management efforts led to significant improvements:

  • 50% increase in social media followers.
  • 40% rise in client inquiries through social media platforms.
  • Enhanced brand visibility and engagement, resulting in a stronger online presence.

By effectively managing Willems & Partner’s social media, ADD-Design boosted their online engagement and client acquisition.